If you are using GoHighLevel, one of the first things you should set up is a simple contact form.
Not a complicated funnel.
Not a giant automation.
Just a clean form that captures the right information and sends the lead into your CRM.
Because here is the truth.
A lead that does not get captured properly is easy to lose.
And a lead that does not get followed up with quickly can disappear fast.
That is where GoHighLevel can help.
It allows you to create forms, collect lead information, trigger notifications, and start follow-up automations from one place.
Here is a simple way to set up a contact form inside GoHighLevel.
Log into your GoHighLevel account.
Go to your sub-account.
On the left-hand menu, click:
Sites
Then click:
Forms
Then click:
Builder
This is where you can create a new form or edit an existing one.
Click:
Create New Form
Give the form a simple name.
For example:
Website Contact Form
or
New Lead Form
Keep the name clear so you know exactly where the form is being used.
This matters later when you have multiple forms, funnels, landing pages, and workflows.
Do not overcomplicate the form.
For most businesses, you only need the essentials.
Use fields like:
First Name
Last Name
Phone Number
Message
You can also add a field for:
City
Service Needed
Preferred Callback Time
The key is to collect enough information to follow up properly without making the form feel too long.
A simple form usually converts better than a form that asks for everything.
Once your fields are added, you can adjust the design.
You can change:
Button text
Field labels
Spacing
Colors
Form width
Confirmation message
For the button, keep it direct.
Use something like:
Submit
Request Information
Book A Call
Get Started
The button should match the purpose of the form.
If the form is for a sales lead, I would use something stronger than “Submit.”
After someone fills out the form, they should see a simple confirmation message.
Example:
Thank you. We received your request and someone from our team will contact you shortly.
This lets the lead know the form worked.
It also sets the expectation that someone will follow up.
This is where GoHighLevel becomes more useful.
A form by itself captures the lead.
A workflow helps you follow up.
Go to:
Automation
Then:
Workflows
Create a workflow that starts when the form is submitted.
Your trigger should be something like:
Form Submitted
Then choose the correct form.
From there, you can add actions like:
Send internal notification
Send confirmation email
Send confirmation text
Create or update contact
Add opportunity to pipeline
Add tag
Assign to team member
Start follow-up sequence
This is where many businesses drop the ball.
They collect the lead, but do not have a strong follow-up process.
GoHighLevel helps solve that.
Once your form is ready, you can add it to a GoHighLevel funnel, landing page, or website.
You can also embed it on a WordPress website.
Inside the form settings, look for the embed code.
Copy the code.
Then paste it into the page where you want the form to appear.
If you are using WordPress, you can usually add it inside a custom HTML block or page builder section.
Do not skip this step.
Before sending traffic to the page, test the form yourself.
Submit a test lead.
Then check:
Did the contact get created?
Did the notification fire?
Did the email send?
Did the text send?
Did the opportunity get created?
Did the lead go into the right pipeline?
Did the tag apply?
This is the part that saves headaches later.
A form that looks good but does not trigger the right follow-up is not useful.
Setting up a contact form in GoHighLevel is simple.
But the real power is not just the form.
The real power is what happens after someone fills it out.
That is where the follow-up system matters.
The faster you respond, the better chance you have of turning that lead into a real conversation.
And that is why I like GoHighLevel.
It gives business owners one place to capture leads, organize follow-up, build automations, and track opportunities.
If you want to try it, you can start with a free 14-day trial here:
https://www.gohighlevel.com/?fp_ref=inhometrainer95
Disclosure: I may earn a commission if you sign up for GoHighLevel through my link. I only recommend tools I use or believe can help business owners.